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PYMNTS.COM - How Fintechs Enable Split-Tender Transactions with Loyalty Points

Written by Modo | Oct 26, 2019 1:30:00 AM

FinTech firms are keeping a pulse on how merchants retain their customers — and how they can help them with those strategies through technology. One of the ways organizations such as airlines keep customers returning, Modo CPO Ryan Lee told PYMNTS in an interview, is through a robust loyalty program.